John Safin

Annual Reviews are Yucky

Annual Reviews are Yucky Annual Reviews are Yucky

“Thanks for working an entire year. Here’s a completed form filled with everything I like and dislike about you. Enjoy your day.” Yeah, annual performance reviews aren’t usually that blunt, but they sometimes feel like that. Now is the time to develop a new method to evaluate performance due to the way business is conducted, […]

10 Email Marketing Mistakes to Avoid

10 Email Marketing Mistakes to Avoid Email mistakes

There’s a right way, a wrong way, and a half-ass way to do everything. Pay attention to the details to stay on the right path. Lumping All Contacts Together. The “cookie cutter” approach to email marketing produces weak results. Sure, somebody might click to the next phase of the purchasing journey just as a broken […]

Movie Quotes for Successful Professionals

Movie Quotes for Successful Professionals Movie Quotes for Successful Professionals

Movies are fun, informative, entertaining, uplifting, and thought provoking. I’ve been a movie buff my entire life. Mom took me and my sister to see movies like Bambi, Bedknobs and Broomsticks, and Benji. Dad took me to my first grownup movie, Airport 1975, when I was twelve years old. My life has been influenced by […]

Control is Not an Illusion

Control is Not an Illusion Control is not an illusion

“Use the Force, Luke!” the ghostly voice of Obi Wan Kenobi echoed in Luke Skywalker’s mind as he made his high-speed approach to the Death Star’s exhaust vent. “Let go. Luke, trust me.” Sorry to be the one to tell you: Jedi mind tricks won’t work anywhere in our universe. While we can’t control the […]

7 Habits for Time Management Success

7 Habits for Time Management Success

Too much to do and not enough time. That’s the mentality of millions of us no matter how much is sounds like a cliché. Managing time is easier with rules as we’ve all learned. Some rules make sense, others are a struggle to follow, and breaking a few is like sneaking candy when you’re on […]

What Video Games Thought Me About Business

What Video Games Thought Me About Business Linkedin-Video Games & Business

Yes, I’m a gamer. I’ve been playing since Pong was released, when Pac Man and Donkey Kong changed the world, and “Tom Sawyer” by Rush became the video gamer’s anthem. Even today, video games have taught me a lot about succeeding in today’s business world. Let me start with one of the basics: Every video […]